Articles
| Teaser | Creating a second-screen experience for a nationwide primetime TV event |
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| summary text | Worldwide tours, MTV television series and featured films have made the Nitro Circus brand the leading entertainment company in the Action Sports industry. Nitro Circus felt like the action sports competitions like X-games had become stale and needed to push the sports farther and safer. Nitro World Games, in July of 2016 was the answer… a prime time NBC televised event. They needed a website that could deliver the excitement of the World Games while handling the traffic of such a huge event, predicted to have over 3 million viewers. |
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| feature highlights 1 text | <h3>Solution Highlights</h3><ul><li>Athletes application quickly built from our min-apps component of the CMS allowed for us to highlight different relationships between the contests, the results, and athlete bios.</li><li>Scroll-based animation of elements for each of the competitions, showing off popular moves.</li><li>Partnership with AWS handled elastic bandwidth needs for fast and optimized delivery of updating website content.</li><li>User Permissions allowed for a staff of content writers to use the CMS to update the permissions-based areas of the site on the fly from the event so that viewers would get live updates on the contest. </li></ul> |
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| URL of website | http://www.nitroworldgames.com |
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| Teaser | An all in one dealer, retailer, end-consumer e-commerce platform |
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| summary text | Enrico Puglisi has developed quite a name in the saltwater fly fishing world, not only in his unique and effective fly patterns, but also in the materials used to tie these beautiful flies. The demand was growing to the general public for accessing the patterns and materials, and without a complete distribution network, e-commerce was a sure win. Managing over 2,500 SKU’s was the challenge, and when the orders started piling up, we knew we needed to connect the channels as well as integrate with ERP systems to make this an efficient tool |
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| feature highlights 1 text | <h2>Solution Highlights</h2><ul><li>Using Pagetree's e-commerce platform, build an all-in-one customer/dealer/wholesaler login where each "customer group" views their own pricing, limits, and promotions. </li><li>Custom built an added "materials list" to each fly pattern so that customers could see also all the materials and components needed to tie that particular pattern.</li><li>Using Pagetree's CMS, we built a private video subscription area of the site with auto-recurring and renewing subscription fees.</li></ul><p><br></p><h2>Results</h2><ul><li>Less than 1% bounce rate on entire site </li><li>Visitors stay for an average of over 8 minutes</li><li>A clear improvement over traditional ordering channels for retailers and wholesalers, Enrico Puglisi is relying on it's website to run a larger part of their business.</li></ul> |
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| URL of website | http://www.epflies.com |
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| Teaser | Launching an exciting brand, targeting a defined audience |
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| summary text | <p>As a new competitor in the spirits industry, Wicked Tango came to us to create an engaging online brand aligning them with their fans... the action sports world. </p> |
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| feature highlights 1 text | <h2>Solution Highlights</h2><ul><li>Highlight the products in strong animation intro</li><li>Built a recipe database with easy tools to add/edit</li><li>Use the PageTree Dealer map search built-in app for users to search on how to find Wicked Tango in their local area</li></ul><p><br></p> |
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| URL of website | http://www.wickedtango.com |
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| Teaser | Focusing on niche areas of practice |
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| summary text | <p>After researching (through interviews surveys), what matters to potential clients when searching for a law firm online guided us in our approach to Pelzer Law Firm in Charleston, SC: Professional, easy to navigate on a phone, to the point. PageTree created a one-pager for this law firm that accomplished just that. </p> |
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| feature highlights 1 text | <h2>Solution Highlights</h2><ul><li>A unique one-pager, non-template approach to design and delivery of content allowing the viewer to get to important information fast</li><li>A/B testing to unique landing pages guided ad campaigns targeted at niche areas of law where the law firm can get more traction</li><li>Using PageTree CMS, track growth of traffic, conversion rates, and build a lead-generation pipeline.</li></ul> |
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| URL of website | http://www.pelzerlawfirm.com |
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| Teaser | Creating the online handshake - first impressions score big for this retailer |
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| summary text | Pagetree works with businesses all sizes, and with this gem of a fly shop in Western NC, their remote location and somewhat unknown (compared to other blue water fabled waters) fishing resources proved a challenge to get outside recognition. With so many outdated websites from competitors, it was important to make a first impression to the viewer that Brookings Anglers did things right... from the retail shop to guided fishing trips.<p></p>The Goal: Build a visual story about the surrounding areas angling opportunities and put them on the map in search engine visibility by being THE information resource for fly fishing in Western NC, and improve guided trip conversions. |
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| feature highlights 1 text | <h2>Solution Highlights<br></h2> <ul><li>Provide the viewer with real-time River flows, beautiful photo galleries, and descriptions of local waters.</li><li>Integrate social media (ie. Instagram) on the home page to give viewers real time updates on fishing conditions and customer photos.</li><li>Complete an extensive search engine optimization of the site and it's content to get higher visibility for broader search terms.</li></ul><h2>Results</h2><p>Using professional local imagery, combined with specific river information Brookings Fly Shop is seeing results with 250% increased trip requests and search engine visibility.</p> |
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| URL of website | http://www.brookingsonline.com |
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